Advertisement for Neave's Food, 1898. Creator: Unknown.
Sujet

Advertisement for Neave's Food, 1898. Creator: Unknown.

Légende

Advertisement for Neave's Food, 1898. 'Brought Up On "Neave's Food". "An excellent Food, admirably adapted to the wants of Infants and Young Persons, and, being rich in Phosphates and Potash, is of the greatest utility in supplying the bone-forming and other indispensable elements of food." Sir Chas. A. Cameron, M.D. In 11b. Tins, One Shilling.' In the 19th and early 20th century, advertising was a powerful tool, often rife with dangerously misleading claims that jeopardized public health and safety. From miracle cures to deceptive food labels, advertising frequently misled consumers with false promises and unproven benefits. Neave's Food was claimed to be a complete food for babies. Such foods were a type of baby formula available before baby formulas became safe. Newspapers reported cases of newborn babies dying after being fed a diet of such "infant foods" exclusively from birth. These "baby foods" were peddled excitedly to ignorant mothers, who were told by advertisers that their products were endorsed by all sorts of medical people. Neave's Food might have been acceptable as a weaning food, but as the only food for a newborn, it was a recipe for illness and death. The claims of such companies were irresponsible and dangerous. From "Illustrated London News", 1898.

Crédit

Photo12/Heritage Images/The Print Collector

Notre référence

HRM26A15_270

Model release

NA

Property release

NA

Licence

Droits gérés

Format disponible

16.5Mo (1020.7Ko) / 17.1cm x 24.1cm / 2020 x 2850 (300dpi)

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